Mention Memorial Day weekend, and the vast majority of Americans will think of beaches, family trips to the mountains and backyard barbecues. But for a large segment of the population, the Sunday of Memorial Day is nothing less than Race Day! In fact, the Indy 500 draws more fans – hundreds of thousands of them – to the Indianapolis Raceway than to any other sporting event in the United States. It transforms the city and suburbs, with families renting out their homes and others selling camping and/or parking spaces on their lawns. Hotels and charter buses are sold out for months in advance. The traffic begins clogging the surrounding roads in the dark early hours of Race Day.
This past Memorial Day, I was invited to the Indy 500 by Hewlett Packard*. As one of their privileged invited guests, I was transported in style to the track, in one of three large HP buses, which avoided the traffic jam by arranging for a police escort. (Numerous corporate groups and some well-heeled private individuals pay for the police to blaze a trail through the gridlock traffic.) And, for most of the race, Sally viewed it from one of two HP private and well-catered suites.
But I wasn’t at Indy to sit still and just watch the race. My reason for being there was to learn about the tech that has transformed racing. And, since HP was my host, naturally the interviews and behind the scenes Read More